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International Fragrance Association Welcomes Charles De Lusignan as New Global Communications Director

He was previously head of communications and public affairs Europe at one of the world’s largest equipment manufacturers, based in Luxembourg and Germany.

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By: Lianna Albrizio

Associate Editor

The International Fragrance Association (IFRA) has welcomed Charles de Lusignan as new global communications director.    De Lusignan will lead both IFRA’s internal and external communications activities.   “I am delighted to be joining this exciting sector,” said de Lusignan. “Smells define the world around us, and fragrance plays an essential role, not just in consumer goods but in our overall wellbeing. My goal is to help transform how fragrance is understood and to strengthen...

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